The reason why Juve will not be able to retain Vlahovic

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25/11/25 21:00:00

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The start of the season has brought Dusan Vlahovic back into the spotlight of European football. The Serbian forward is facing a crucial moment in his career: his continuity at Juventus, which a few weeks ago seemed ruled out, is once again a topic of discussion. His contract expires in June and, although his performance on the field is promising, negotiations have become complicated due to financial reasons.

A new cycle with Juventus

Vlahovic has started the Serie A campaign strongly, scoring goals and providing assists that have established him as a key player in the new project. With Luciano Spalletti taking charge, the Turin-based team has gained fresh impetus and adopted a more offensive style, which has benefited the Serbian striker.

The issue, as reported by Gazzetta dello Sport, lies in the numbers. The forward earns 12 million euros net per season, a figure that Juventus deems unsustainable given their current financial situation. The club aims to renew his contract but with a significant salary reduction. However, Vlahovic is unwilling to compromise on his financial terms, posing a major obstacle to extending his bond with the Vecchia Signora.

Spalletti trusts in his continuity

The new coach has not hidden his admiration for the player. Spalletti has stated that Dusan would be happy to stay and be part of the club's new cycle. The feeling is mutual: the player, comfortable in Turin, values the stability and trust of the coach. However, the financial aspect has become a difficult barrier to overcome.

The player's entourage knows that if there is no agreement in the coming months, he might wait until his contract expires in 2026 to leave as a free agent and negotiate with any team, retaining his high salary without commitments. Several European clubs are already on standby in that scenario.

FC Barcelona and other suitors on the lookout

FC Barcelona is among the interested teams. The Catalan side continues to search for a reliable goal scorer for the future and sees Vlahovic as an appealing option if he does not renew with Juventus. Surveillance also comes from the Premier League and the Bundesliga: Tottenham, Chelsea, and Bayern Munich are ready to make a move if the conditions are right.

The forward, aware of his market value, remains calm. He understands that his current performance could be crucial in shaping his future. If he continues in this vein, with goals and consistency, he could push for an improvement or attract even more competitive offers.

Serie A observes the standoff between player and club

In Italy, Vlahovic's situation is being closely monitored. His case mirrors the dilemma of many Serie A clubs: retaining talent without jeopardizing financial stability. Juventus needs their top goal scorer to be part of the new project but at a more reasonable cost. On the other hand, Vlahovic does not wish to give up a salary he deems fair considering his status and performance.

Key factors for the outcome

• Vlahovic's performance in the upcoming months will set the pace for the negotiations.

• If Juventus achieves positive results with Spalletti, the forward might reconsider his stance.

• Without an agreement, selling in the summer of 2026 or leaving for free will be the only alternatives.

• Interested clubs will wait until the last moment, aware that they could secure an elite striker at no cost.

Dusan Vlahovic faces a decision that will shape his career. He could become the cornerstone of Juventus' resurgence in Serie A or embark on a new challenge away from Turin. His future, like his goals, will depend on finding a balance between sporting ambition and economic reality.

This news is an automatic translation. You can read the original news, El motivo por el que la Juve no va a poder retener a Vlahovic