The forward that Barcelona has already ruled out for next year

The Catalan team is looking for a replacement for Lewandowski, but they are starting to cross off names on Deco's list

Héctor Andreu | 14 Dec 2025 | 09.46
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Barcelona disregards Vlahovic / Los Angeles Times
Barcelona disregards Vlahovic / Los Angeles Times

Dusan Vlahovic was one of the forwards that FC Barcelona was monitoring in their offensive planning for the next season. At the Blaugrana club, interest in the Serbian forward has significantly cooled due to a combination of sporting, economic, and physical factors.

The sports management believes that the time to make decisions about the '9' is approaching. Ferran Torres is establishing himself as a reliable alternative, with goal-scoring figures per minute that match those of top-level European center forwards.

The debate on Robert Lewandowski's continuity is becoming more evident. His performance has declined, and the chances of remaining as an undisputed reference are diminishing, forcing the club to cautiously explore the market.

Dusan Vlahovic, an option losing strength at FC Barcelona

According to Sport, during this analysis, the name of Dusan Vlahovic, striker from Juventus, arose as a potential opportunity offered from Italy. His age and profile seemed to fit the idea of rejuvenating the forward line on paper.

However, the high salary of the Serbian, close to 12 million euros net per season, was from the outset a difficult obstacle for FC Barcelona, constrained by its financial situation.

Added to this was a sports tracking that didn't completely convince. The club conducted detailed reports, with Bojan closely monitoring his progress, but the generated impressions did not meet the initial expectations.

The figures for this season also do not support a firm commitment. Dusan Vlahovic has scored six goals in 17 official matches, a performance considered modest to lead a new offensive project.

Juventus, performance, and the impact of injury

At Juventus, the forward is also not going through his best moment. Despite his media status, his influence on the game and his goal-scoring consistency have been reasons for debate among the Bianconeri environment.

The situation worsened two weeks ago when Dusan Vlahovic suffered an injury in a Serie A match against Cagliari. After attempting a shot, he collapsed with clear signs of pain. Medical tests confirmed a high-grade injury in the muscle-tendon junction of the left long adductor. The official report suggests a layoff that could extend up to three months.

For FC Barcelona, this setback was almost definitive. Betting on a forward with a high salary, inconsistent performance, and a significant injury does not align with the current roadmap.

Vlahovic will not sign for Barcelona

LaLiga and the profile prioritized by the sports management

The Blaugrana sports management is looking for a forward capable of making an immediate impact in LaLiga, but who also fits into a sustainable medium-term project. The profile of Dusan Vlahovic, as it stands now, does not meet those needs. Neither in terms of salary cost, nor sporting impact, nor physical reliability in the short term.

Furthermore, the player himself is close to reaching an agreement with Milan, the club that has shown the most interest in recent months. His future seems to be heading away from Barcelona. This context further reduces Barça's options, as they are already working with other names and alternatives more in line with their economic and sporting reality.

A clear decision in the Barcelona offices

At FC Barcelona, they believe that the risk does not pay off. The high salary of Dusan Vlahovic does not match the performance offered or the current demands of LaLiga. The bet on Ferran Torres gains weight as the club continues to explore different profiles, more agile, with a better balance between cost and performance.

The Serbian forward was among Deco's top choices to reinforce Barcelona's attack next summer; his status as a free agent was very appealing, but he is not fulfilling the goal-scoring role expected of him. Hence, investing a large salary to convince him is far from clear.

This news is an automatic translation. You can read the original news, El delantero que el Barcelona ya ha descartado para el próximo año