Deco Copies Real Madrid's Strategy

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Barcelona Feyenoord

09/09/26 18:45:00

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Deco has implemented a defined strategy this summer with the young talents from La Masia who didn't have immediate space in the FC Barcelona squad: prioritize transfers, generate income, and retain rights over their future. The operations of Jofre Torrents, Tommy Marqués, Guille Fernández, Toni Fernández, and Álvaro Cortés have brought money into the club's coffers and percentages of future sales or buy-back options in several cases.

The decision was made after Hansi Flick assessed a good portion of these players during the pre-season. Most had already worked with the German coach, and some had even debuted in LaLiga before leaving the club.

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Deco prioritized sales over new loans

The path chosen by Deco aimed to prevent players from stagnating in Barça Atlètic, currently in Segunda RFEF, when they needed to compete at a higher level. The goal was to sell a portion or all of their rights and retain decision-making power over a future deal.

The most economically significant case was Tommy Marqués. Braga paid around 11 million euros, an amount that could increase through variables, after the midfielder played two official matches with the first team. Barça also confirmed they hold a repurchase option and a percentage of a future sale.

Jofre Torrents moved to Ajax after playing four games with the first team during the 2025/26 season. The deal generated approximately 6 million euros as part of a plan in which Barça has sought to retain some of the potential economic growth of its young talents.

FC Barcelona retains percentages on their young talents

The same formula appeared in the deals closed on September 1. Guille Fernández, aged 18, was transferred to Mallorca for 2.2 million euroscorresponding to 60% of his rights, while FC Barcelona retains the remaining 40% and a buy-back option.

Guille left La Masia after 62 matches and eight goals with Barça Atlètic. He did not officially debut with the first team but was part of several matchday squads and completed the pre-season under Flick's guidance.

Toni Fernández, also aged 18, went to Venezia for a sum close to 4 million euros. Barça keeps an option to recover him and a percentage of a future sale after his two appearances with the first team.

Álvaro Cortés' deal with Royal Antwerp followed a different route. The defender left for around 3 million euros, and the club retained a percentage of a future transfer. Cortés had debuted in LaLiga on May 13, playing the complete 90 minutes against Alavés.

La Masia brings nearly 60 million this summer

The strategy has also had a direct impact on the financial side. Operations involving players from La Masia have generated approximately 60 million euros during this transfer window through sales, percentages from previous transfers, and training rights.

Deco's priority has been to align each deal with the received funds: the higher the immediate income, the less need to retain economic rights over the player. In other deals, Barça has preferred to receive less initially to safeguard a portion of future value.

The next assessment will come after 2028, when several agreed buy-back options may start taking effect. Until then, Deco will closely monitor the progress of these players outside Spain and in LaLiga, because any advancement could lead to a return to FC Barcelona or new income through the retained percentages.

This news is an automatic translation. You can read the original news, Deco copia la estrategia del Real Madrid